The news business is not just a business but a service to the community. That’s why any legitimate news organization would never be caught charging to get a story on the air. But I felt sort of like a used piece of news meat when I was mistakenly sent an email from the Houston Independent School District. Apparently, reps at the district put a dollar amount on the ‘free’ news coverage they get in the community. For example the email I received indicated a 30 second report on ABC 13 was worth $2700 in free publicity. The email also shows how many viewers that station has and the total value of free news coverage the district received. By the way, the Insite wasn’t the only news person in Houston to get the memo likely meant for only HISD officials. To the people at HISD – I’m hurt and I feel used!