FORMER HOUSTON RADIO PERSONALITY AND THRIVING CANCER SURVIVOR CRISCO KIDD URGING YOU TO HELP FIGHT CANCER!

Press Release: Cancer remains the number one disease-related cause of childhood death. Each year, over 160,000 children are diagnosed and approximately 25% will not survive. This fall, FHI Heat, known for its Limited Edition irons will launch its Special Edition Childhood Cancer Awareness flat iron to raise funds for research and family support. The world-renowned company also teamed up with SoCal’s Q104.7’s and PowerHits281.com Radio’s own DJ Crisco Kidd to host his third Hair-Drive.

Inspired by an episode on Oprah, Crisco pledged to grow his own hair and in 2004; he hosted his first hair drive. The prominent deejay never imagined cancer would affect him personally. The same weekend he donated over 500” of hair, including 19” of his own; doctors diagnosed him with Stage 2 testicular cancer. Crisco fought a tough battle, but on December 27, 2004; he became a Survivor and eight years later he remains cancer-free!

FHI Heat was deeply touched by his story that it prompted the company to collaborate with Crisco on a National level, and urge people across the U.S. to donate their hair during the months of September and October.

FHI Heat, Q104.7’s and PowerHits281 Radio’s own DJ Crisco Kidd will host a hair drive on October 13th cutting donors’ hair, including 11” of his own. The goal is to collect record-breaking amounts of hair and donate it to support children nationwide who have lost their hair due to cancer. Awareness is usually the first step, but we would like to encourage everyone to take it a step further and help us make a difference in a child’s life by participating in this hair-drive.

Crisco Kidd and PowerHits281 Radio ask the Houston area residents to participate by mailing in your cut hair by October 11th. The hair donated must be clean, non-bleached or chemically altered, at least 10″ from top to bottom of ponytail or braid, placed inside a Ziploc bag and mailed to:

FHI Heat, Inc. FOR PRESS INQUIRIES CONTACT:

Child Cancer Awareness Hair Drive Jessica Marie Gutierrez
c/o Jessica Marie Gutierrez jessica.g@gfhiheat.com
15303 Ventura Blvd, Ste 1460
Sherman Oaks, CA 91403
1.877.344.4328